شیمی تجاری؛ چگونگی ایجاد و حفظ کسب و کارهای پر رونق در صنایع شیمیایی

دسته: شیمی, مهندسی شیمی
شیمی تجاری؛ چگونگی ایجاد و حفظ کسب و کارهای پر رونق در صنایع شیمیایی

سال انتشار: 2018  |  تعداد صفحات: 352  |  حجم فایل: 3.06 مگابایت  |  زبان: انگلیسی

Business Chemistry: How to Build and Sustain Thriving Businesses in the Chemical Industry
نویسنده:
Jens Leker, Carsten Gelhard, Stephan von Delft
ناشر:
Wiley
ISBN10:
1118858492
ISBN13:
9781118858493

 

قیمت: 4000 تومان

خرید کتاب توسط کلیه کارت های شتاب امکان پذیر است و بلافاصله پس از خرید، لینک دانلود فایل کتاب در اختیار شما قرار خواهد گرفت.
Business Chemistry: How to Build and Sustain Thriving Businesses in the Chemical Industry is a concise text aimed at chemists, other natural scientists, and engineers who want to develop essential management skills. Written in an accessible style with the needs of managers in mind, this book provides an introduction to essential management theory, models, and practical tools relevant to the chemical industry and associated branches such as pharmaceuticals and consumer goods. Drawing on first-hand management experience and in-depth research projects, the authors of this book outline the key topics to build and sustain businesses in the chemical industry. The book addresses important topics such as strategy and new business development, describes global trends that shape chemical companies, and looks at recent issues such as business model innovation.

Features of this practitioner-oriented book include:

Eight chapters covering all the management topics relevant to chemists, other natural scientists and engineers.
Chapters co-authored by experienced practitioners from companies such as Altana, A.T. Kearney, and Evonik Industries.
Featured examples and cases from the chemical industry and associated branches throughout chapters to illustrate the practical relevance of the topics covered.
Contemporary issues such as business model design, customer and supplier integration, and business co-operation.



محصولات مرتبط محصولات مرتبط










ارسال دیدگاه


 (الزامی)  (الزامی)
ایمیل شما نزد مدیر سایت محفوظ بوده و برای عموم نمایش داده نخواهد شد.