سیستم های اطلاعات مدیریت؛ مدیریت شرکت دیجیتال

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خرید محصول توسط کلیه کارت های شتاب امکان پذیر است و بلافاصله پس از خرید، لینک دانلود محصول در اختیار شما قرار خواهد گرفت.
سال انتشار: 2021  |  تعداد صفحات: 649  |  حجم فایل: 78.07 مگابایت  |  زبان: انگلیسی
Management Information Systems: Managing the Digital Firm, Global Edition, 17th Edition
نویسنده:
Kenneth Laudon, Jane Laudon
ناشر:
Pearson
ISBN10:
1292403284
ISBN13:
9781292403281

 

عناوین مرتبط:


Forintroductory courses in IS (information systems) and MIS (managementinformation systems). The authoritative, case-based study of IS in business today Management Information Systems: Managing the Digital Firm provides the most comprehensive overviewof information systems used by business firms today, while drawing connectionsbetween MIS and business performance. The Laudons are known for theiroutstanding real-world case studies, which describe how well-known companiesuse IT to solve problems and achieve business objectives. Students developsought-after skills, such as leading IS-related management discussions andusing IT to meet bottom-line results. Each chapter of the 17th edition featuresall-new Interactive Sessions, new Video Cases, and a new Career Opportunitiessection building practical job-seeking skills.