100 راه برای ایجاد یک تبلیغ عالی

قیمت 8,000 تومان

خرید محصول توسط کلیه کارت های شتاب امکان پذیر است و بلافاصله پس از خرید، لینک دانلود محصول در اختیار شما قرار خواهد گرفت.
سال انتشار: 2014  |  تعداد صفحات: 208  |  حجم فایل: 10.03 مگابایت  |  زبان: انگلیسی
100 Ways to Create a Great Ad
نویسنده:
Tim Collins
ناشر:
Laurence King Publishing
ISBN10:
1780671687
ISBN13:
9781780671680

 

عناوین مرتبط:


100 Ways to Create an Ad is an accessible introduction to creative advertising techniques. Featuring 100 spreads detailing concepts such as the 'Reveal' and the 'Mash-up', it presents the key methods of devising print, television, radio, direct, and online ideas. The process of creating an ad can be divided into three steps: planning; concept creation; crafting. This book provides a straightforward guide to concept creation, including methods that are applicable across media and offering wide-ranging examples from international campaigns. Aimed at agency creatives, planners, and account handlers, as well as graphic designers, marketing professionals, and students, 100 Ways to Create an Ad has wide-ranging appeal.