بازارپردازی مد
سال انتشار: 2011 | 184 صفحه | حجم فایل: 29 مگابایت | زبان: انگلیسی
Basics Fashion Management 01: Fashion Merchandising
نویسنده
Virginia Grose
ناشر
AVA Publishing
ISBN10:
2940411344
ISBN13:
9782940411344
قیمت: 16000 تومان
برچسبها: بازارپردازی مدHighlighting the skills and considerations needed to manage products, this book will also help readers to understand processes such as product development, the supply chain and branding. It examines traditional and newer roles within the industry, discussing the roles of buyers, retailers and merchandisers. Interviews, photographs and case studies combine to make this an exciting and current career guide.